On this edition of Loan Officer Freedom, the #1 Podcast for Loan Officers in the world, we talk to Christine Haas about video marketing. Christine spent 17 years in broadcast journalism and has received numerous accolades including winning more than 15 Emmy Awards! She is a wealth of knowledge when it comes to video broadcasting and being on camera. Today, we discuss all things video marketing and how it will move the needle forward for your business.
- What kind of videos should you record
- How video marketing engages your audience
- How long should each video be?
If you have questions about this topic, set up a Free Strategy Call with one of our coaches at LoanOfficerFreedom.com/StrategyCallRequest.
On this edition of Loan Officer Freedom, the #1 Podcast for Loan Officers in the world, we have a special guest, Mr. Mike Cardascia. Mike is a Mortgage Marketing Animals team member, script, and strategy guru. Today, we discuss how our listeners can avoid distractions and complete marketing activities that will help you run a successful business.
Mike & Carl share their thoughts about:
- What the shiny whistles, or distractions, are in your business
- Why loan officers don’t call their past database & what will help
- Half-built bridges; completing a marketing activity through to completion before moving on to another strategy.
On this edition of Loan Officer Freedom, the #1 Podcast for Loan Officers in the world, we sit down with Robert Fillyaw. Robert is a dear friend, Freedom Club leader, and a Loan Officer with AnnieMac Mortgage. Together with his team, Robert closes nearly 60 loans per month.
Today, Carl and Robert discuss why they both believe Quicken is the best. Both have learned so much from Quicken and have put some of the company’s practices into their own business. Much of the conversation focuses on providing a convenient service to customers and that the systems and the people are what builds a strong mortgage business. Robert shares his thoughts and experiences on:
- The promotion of convenience in Quicken’s advertising.
- His branch’s process when a customer calls looking for an application.
- Assessing personality traits when hiring.
- How he manages to consistently close so many deals each month.
If you have questions about this topic, set up a Free Strategy Call with one of our coaches at LoanOfficerFreedom.com/StrategyCallRequest
Branch Manager
AnnieMac Home Mortgage
Robert is a Branch Manager who specializes in finding the right loan for his clients. He especially enjoys working with first time home buyers along with his more experienced clients. With more than 10 years of lending experience, he focuses his efforts in Gainesville and the surrounding areas.
On this edition of Loan Officer Freedom, the #1 Podcast for Loan Officers in the world, a very dear friend of mine (known each other for years) Rayce Robinson out of Orlando, Florida. Rayce is a mortgage broker that has his own company, Mid Florida Mortgage Professionals, and has done very well for himself. He also happens to be a leader in the Freedom Club.
In this episode, you’ll learn how Rayce has built his own team, and more specifically:
- Where to find a team
- Where to place the ads
- Video ads that attract top talent
If you have questions about this topic, set up a Free Strategy Call with one of our coaches at LoanOfficerFreedom.com/StrategyCallRequest
About Our Guests:
Rayce Robinson
Senior Mortgage Loan Officer
Mid Florida Mortgage Professionals
Rayce is a lifelong resident of “The Sunshine State”. He loves living in Florida and the Florida lifestyle. When Rayce isn’t busy helping clients, he can be found spending time with his wife and three children, hiking, surfing, and playing tennis. He and his family also support many local activities throughout their community and through their church.